Feel Good Flowers: Symbols of Hope, Expressions of Thanks for Toronto Hospitals

No one is immune to the effects of the COVID-19 virus, and no one is more courageous in battling this pandemic than our frontline healthcare professionals and patients. Their everyday acts of kindness and service have inspired Feel Good Flowers, a grassroots effort to inspire moments of hope and thank our care providers by sponsoring large-scale floral art installations throughout our city. These professional floral installations are created by talented, community-minded florists and displayed outside hospitals and health facilities in accordance with the City of Toronto by-laws on safe practices.

“The mission of Feel Good Flowers is to touch as many lives as possible by bringing beauty and gratitude to those who are working on the front lines of our healthcare system, and those who are benefiting from their care,” says Amy Burstyn Fritz, President of Burstyn Inc. “We hope these installations will also inspire acts of kindness and support by raising funds for hospitals in urgent need of medical supplies to provide protection for health care workers.” In addition to creating floral installations in front of 16 Toronto hospitals, Feel Good Flowers’ goal is to raise $50,000 through our Feel Good Flowers fund at tgwhf.ca/feelgoodflowers where 100% of donations will go to Toronto hospitals for essential medical supplies and support related to COVID-19.

Chestnut Park Real Estate has joined the effort to raise funds to support Toronto’s health care workers. Our goal is to create as many feel-good moments as possible while raising funds to support the institutions and frontline workers saving lives during this pandemic. Our installation was put in at Princess Margaret Cancer Centre this week.

Dr. A. Keith Stewart, Medical Director of the Princess Margaret Cancer Centre passed along his thanks:

“I’m reaching out on behalf of Princess Margaret Cancer Centre to express our sincerest gratitude for organizing and installing the Feel Good Flowers floral arrangements at our hospital. Your installations have brought smiles to staff and patients across UHN—it is very welcomed and appreciated at the Princess Margaret during this challenging time.”

Produced by @burstyninc. Designed by @jackieo.events. Photography by @storeywilkins_weddings. Videography by @imageslifemedia.